Your growth engine for home loans starts here.
A unified data platform that fuels every Chimney product with verified property, mortgage, and behavioral insights—ready to activate across your teams.
Trusted by 150+ leading financial institutions
99.9%
Coverage of Residential Properties
400+
Property and Lending Data Points
100%
Activation-Ready for Sales, Marketing & Digital
Property Intelligence
Property Intelligence Platform
Powers both Enrichment and Engagement products, with a central data engine flowing to each product line.
Property Intelligence Platform
Propensity Modeling
Predictive Analysis
Competitive Insights
Loan Data
Current Home Values
Current Equity
REFI Candidates
LTV
Engagement
Home Value
Home Equity
Education
Offers
Enrichment
Branch
Marketing
Call Center
Loan Officers
Benefits
The foundation for smarter lending, everywhere.
Power every strategy with a single source of truth—fed into your CRM, LOS, digital channels, and frontline.
Team
Value
Data & BI
Build real-time dashboards with verified property & loan data
Lending
Discover borrower insights faster—no credit pull required
Marketing
Target the right homeowner, at the right time, with the right offer
Sales / Branch
Equip frontline teams with instant, contextual insights
Digital Banking
Fuel personalized experiences through integrations and signals
Problem
Your systems weren’t built to find home loans.
Legacy systems rely on outdated credit data or generic targeting. But real estate lending needs real estate data—fresh, verified, and ready to act on. Chimney gives you that foundation.
Old Stack
Outdated credit-only data
Disconnected systems
Generic targeting
Manual data processes
Powered by Property Intelligence
Fresh, verified property data
Integrated platform approach
Precision targeting
Automated data workflows
400+ Data Points, Built for Lending
Pain: You can’t run lending campaigns without understanding borrower property profiles.
Solution: Chimney delivers enriched profiles with AVM, equity, lien, mortgage data and more.
How Your Team Uses It: Power CRMs, dashboards, workflows, segmentation, and eligibility.
Verified AVM + Equity Estimates
Pain: Zillow isn’t enough—and your LOS doesn’t tell the full story.
Solution: Access the most comprehensive, third-party validated AVM powered by Cotality.
How Your Team Uses It: Calculate true borrower equity for any product type.
Predictive Lending Scores
Pain: Not all homeowners are ready to borrow—but your team can’t tell who is.
Solution: Chimney scores every contact based on likelihood to transact (refi, HELOC, cash-out, seller intent).
How Your Team Uses It: Prioritize your outreach, campaigns, and conversion strategies.
Daily Data Refresh + Trigger Events
Pain: Most data is stale by the time your team sees it.
Solution: We update equity, rate spreads, and behavioral triggers automatically.
How Your Team Uses It: Get alerts the moment someone hits a key milestone.
CRM, LOS & Digital-Ready
Pain: Your data lives in too many silos to be useful.
Solution: Chimney delivers data where you need it—clean, mapped, and in real-time.
How Your Team Uses It: Use enrichment across platforms with no manual effort.
Property Data
Property Data That Works Like It Should
Before
Credit-only profiles
Disconnected systems
No view into borrower intent
Stale or generic data
After
Verified property + equity insights
Integrated with your CRM, LOS, digital tools
Predictive scores & engagement triggers
Dynamic updates with real-time refreshes
The foundation for smarter, faster, better lending.
Start activating Chimney’s property intelligence in your ecosystem—wherever your team works.