Chimney’s digital engagement and financial guidance tools scaled rapidly this past year - driven by record client growth, expanded partnerships, enterprise-grade security milestones, and tens of millions of consumer interactions
Jan. 8, 2026 – NEW YORK – Chimney, a fintech company helping financial institutions deepen digital relationships using property insights and financial guidance tools, announced a standout year in 2025. Chimney scaled to over 180 financial institution clients, expanded partnerships, and delivered measurable engagement across its suite of products - helping banks and credit unions reach consumers with personalized, data-driven experiences.
“Today’s borrowers expect speed, convenience, and personalization as the baseline, and traditional lending tactics can’t keep up,” said Chase Neinken, Co-Founder of Chimney. “In 2025, we helped banks and credit unions move beyond surface-level tools and start building the data and property intelligence infrastructure they need to anticipate borrower needs and win more lending growth in a digital-first world.”
Chimney’s achievements in 2025 include the following:
Chimney expanded to over 180 clients, strengthening its position as a trusted partner to banks and credit unions focused on improving digital engagement and driving measurable lending outcomes.
Chimney expanded its Financial Calculator Library to 48 total calculators this past year. In 2025, the calculators reached 38M+ views and 5M+ engaged users across client channels.
That engagement translated into 275,000+ total conversions (primary + secondary) - including high-intent actions like “apply,” “learn more,” and other key next steps - helping financial institutions turn digital traffic into measurable outcomes.
Chimney Home continued scaling across clients as a high-adoption, consumer-friendly experience designed to increase homeowner engagement. In 2025, My Home Tracker surpassed 73,000+ enrolled users, delivering a 25% average enrollment rate and a 10.6% average CTR on offers.
In 2025, Chimney shipped product enhancements designed to help financial institutions better understand performance, act on homeowner intent earlier, and drive measurable outcomes across digital channels. Key updates included:
Chimney also revamped its content engine to better support banks and credit unions with actionable insights and go-to-market resources. Key initiatives included:
Building on existing partnerships with leading digital banking providers - including Alkami, Q2, and Banno - Chimney also partnered with Lumin in 2025. Together, these partnerships expanded access to Chimney’s property-based financial guidance tools across more digital channels.
Chimney achieved SOC 2 Type II compliance, reinforcing the company’s commitment to security, availability, and protecting sensitive customer and institutional data. This milestone ensures banks, credit unions, and partners can deploy Chimney’s platform with confidence.
Chimney’s momentum was also reflected across the industry through increased visibility and recognition at leading financial services events throughout 2025.
Chimney also engaged with banking and credit union leaders throughout the year across key industry events and partner communities - including the ICBA ThinkTECH Alumni Showcase, VentureTech, The Financial Brand Forum, GAC 2025, big.bright.minds. 2025, and the Jack Henry Digital Advisory Board - as well as through client and partner gatherings such as a suite at the Dallas Stars game, a Milwaukee Brewers game, and team meetups in New Orleans.
Chimney also supported the communities it serves through continued involvement with initiatives like In the Cellar, reinforcing its commitment to strengthening the institutions, and the communities, behind them.
Looking ahead to 2026, Chimney will continue expanding its platform to help more financial institutions convert digital engagement into growth.
